The media deal between Activision Blizzard Esports and YouTube is valued at around $160 million over three years, according to a recent report in the Sports Business Journal.
The partnership, announced by Google and Activision Blizzard ahead of the beginning of the Call of Duty League, includes rights for Call of Duty, Overwatch and Hearthstone. It comes as part of a larger partnership between Google and Activision Blizzard, according to the Sports Business Journal’s sources.
Activsion Blizzard's deal with @YouTube is valued at $160M over three years according to sources.
— The Esports Observer (@esportsobserved) February 13, 2020
A previous deal between Activision Blizzard and Twitch for exclusive Overwatch League streaming rights was reportedly valued at $90 million for two years.
How much entity is, that contributed to the $160 million total is unknown, though sources said Overwatch commanded the most value. Hearthstone was described as largely unimportant to the deal.
The deal also offers Google Cloud computing services to Activision Blizzard.